Originally, going back many years now, our Cookbook Kits were sold as hardback books in metal storage tins.
We reinvented them and created paperback books instead, that stay open more easily. These books also use less plastic, which is in line with our efforts to cut down on our use of plastic. The second generation of kits were presented in cardboard gift boxes.
We have recently gone back to a (newly designed!) stackable outer storage tin - believing them to be the most giftable and special. Each outer tin has slots for the 4 blend tins and space to store the book (still an embossed paperback) and measuring spoon inside too.